For Spokane & North Idaho Businesses
A CMO's brain.
Without the CMO salary.
I've sat in the Chief Marketing Officer seat. Now I bring that level of strategy and hands-on ad management to local businesses in Spokane, Coeur d'Alene, and Post Falls, for a fraction of what a marketing hire costs.
Most local businesses don't need more marketing. They need a marketing brain.
A full-time CMO costs six figures. An agency hands you to a junior. A fractional CMO gives you the experienced operator, part-time, at a price a local business can actually run with.
What you've probably tried
- An agency that reports impressions and reach, but can't tell you what a lead costs
- A freelancer who executes whatever you say, even when the plan is wrong
- Boosted posts, a little radio, a sponsorship, nothing measured
- Doing it all yourself at 9pm after a full day of running the business
What you get with me
- A former CMO deciding the strategy and running the ads personally
- Straight answers on where your money should and shouldn't go
- Meta ads built, tracked, and measured on cost per lead and revenue
- One number that matters: do the ads pay for themselves?
What a fractional CMO actually does for you.
Strategy and execution from the same person. No layers, no hand-offs, no junior media buyers learning on your budget.
Strategy that fits this market.
I live here. I know the seasonality, the growth, the border traffic between Washington and Idaho, and what actually makes phones ring in this market.
Meta ads, run personally.
Campaigns built in Ads Manager with real tracking, tight local targeting, and offers engineered to make today the day. Managed by me, in an ad account you own.
Guidance for your whole marketing.
Your offers, your landing pages, your follow-up speed, your reviews. I tell you and your team which way things need to go, not just what you want to hear.
Reporting in dollars, not likes.
Cost per lead, cost per job, revenue against spend. If a report can't answer "did this make money," it isn't a report.
Built for the businesses that run this region.
Home services, automotive, gyms and wellness, builders, dealerships, restaurants and local brands. If one new customer is worth real money to you, local ads done right will pay for themselves.
Simple to start. Easy to measure.
1. Strategy call.
Free, and useful either way. We talk through your business, your numbers, and where the opportunity actually is.
2. Foundations.
Tracking, account structure, offer, and landing page, built right before a dollar of ad spend moves. This is where most local campaigns are won or lost.
3. Launch and optimize.
Campaigns go live with a flat, predictable monthly rate and a 90-day plan. We scale what works, cut what doesn't, and you see every number.
Flat monthly pricing, a one-time setup fee, no long contracts, and your ad account stays yours. I wrote openly about what marketing help should cost if you want the full picture before we talk.
Your next customer is scrolling right now.
Book a free strategy call. If I'm not the right fit for your business, I'll tell you that too, and you'll still leave with a clearer plan than you came with.